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The UK's Professional Basketball League partners with Sportradar

Today, the British Basketball League (BBL) are pleased to announce the appointment of Sportradar as their preferred betting data partner for the 2014/15 Season.

This exciting development for the League will see BBL fans benefit directly from the partnership with Sportradar committing to increase the number of games covered this season by BBL TV from its previous 30 to 45.

The British Basketball League, often abbreviated to the BBL, is the premier men's professional basketball league in the United Kingdom representing 13 teams from England and Scotland. The teams compete for the national title during the regular season and post-season Play-offs, as well as for the BBL Cup and the BBL Trophy.

Commenting on the partnership, the League's Commercial Director David Leyden Dunbar said: “This is such a positive news story at the beginning of the 2014/15 Season, where we've been able to deliver a partnership which all BBL fans can benefit from instantly. This season we've strived to improve BBL TV's output but the addition of 15 extra live games has only been made possible through Sportradar's investment and support.”

Sportradar’s Managing Director Data & Licensing, Johannes Ranke had this to add: “The British Basketball League is such an exciting league, with teams from Glasgow down to Plymouth and one that a lot of the up and coming talent of the UK look up to. The opportunity to help in the development and growth of UK basketball is an exciting one, and we are proud that our partnership will see the league’s channel broadcast 50 % more matches than it did last season”.

More information can be found on

Football Association of Wales Kick Off National Integrity Tour


The Football Association of Wales (FAW) today underlined its commitment to the integrity of football in Wales by formally launching its Integrity Tour to combat the threat of match fixing in Welsh Domestic Football.

At the commencement of the 2013/2014 season, the FAW used two integrity experts to undertake a comprehensive risk assessment of Welsh football and as a result we know that the threat to the game here in Wales is significant.

It was discovered that an average of £575,000 is bet on the WPL each match, each week, with £75 million bet on average every year.  

The Tour will take in all 12 clubs of the Corbett Sports Welsh Premier League (WPL) this season, delivering a unique and tailored education workshop and e-learning tool to the senior team and youth teams of each club, as well as Club Officials and the WPL’s match officials. Second Tier Clubs in the Nathaniel Cars Welsh Football League Division One and Huws Gray Alliance League will receive workshops throughout the 2015/2016 season during the second year of the Integrity Tour.

As part of The FAW’s commitment, each participant, whether a member of a WPL club’s senior team or youth team, will have to attend a fully interactive educational workshop, informed by the market-leading experience and knowledge of Sportradar Security Services. Then, each participant will go through a mandatory e-learning tutorial that will reinforce all the key aspects of the workshop. At the end, each participant will need to complete an online assessment that evaluates and reinforces their understanding of all they have learnt.

FAW CEO Jonathan Ford said:

“During the 2013/2014 season, the FAW undertook a full risk assessment of Welsh football with the assistance of two highly regarded integrity experts. As a result, the FAW has been proactive by introducing new Betting, Integrity and Match Fixing Rules that came into effect from 1 August 2014 to help protect Welsh football.

Following this, every player in Wales signed up to the new Rules when registering with their clubs. However, the FAW also saw the importance of educating all those involved in the game about the potential threat and consequences and so we partnered with Sportradar, who are world leaders in this area, to assist us in delivering our FAW Integrity Tour.”

Speaking about the Tour, WPL Secretary Gwyn Derfel continued:

“This Tour has been the product of a positive and focused collaboration between the WPL, The FAW and Sportradar and I am delighted to see the Tour now underway. We at the WPL are absolutely focused on ensuring that our league is honest, competitive and exciting and we will not compromise: our players and our fans rely on that.”

Sportradar Director of Integrity David Anderson added his reflections:

“Working with the FAW team has been fantastic and they completely grasped our focus on spreading the lessons to senior and youth, ensuring completions of the whole course and maximising participant understanding. At Sportradar, we want to go further than posters, pamphlets and lectures. We have developed our Fraud Prevention Services so that stakeholders can feel confident that the lessons are learnt and the messages have hit home. In the FAW, we have found the perfect partner, who shares our philosophy and objectives. We look forward to completing this Tour and hopefully rolling it out to more clubs in the coming seasons.” 

For more information about the FAW, please visit:

Codere integrates Betradar’s revamped Live Channel Retail


Betradar is pleased to announce the next partner for its Live Channel Retail. The Spanish operator CODERE is integrating the streaming solution in 100 outlets across Spain this year, with the intention to connect further estates in 2015.

Betradar’s Live Channel Retail includes a wide range of international media rights, such as the Serie A, French Ligue 1 and Coupe de la Ligue, DFB Cup, U.S Major League Soccer, German and Spanish Basketball leagues and several international ATP and WTA Tennis tournaments covering a minimum of 12 to 16 hours every day.

Joern Anhalt, Managing Director Media Rights at Sportradar, comments: “We are pleased to extend the partnership with our long-term customer CODERE with the Live Channel Retail. This collaboration is another confirmation of the high demand for our entertaining and revenue-driving retail live betting product which combines live sports broadcasts with live odds and live statistics.”

Ángel Fernández Fernández, Marketing Director at Codere Apuestas said: “We're delighted to be adding the Betradar Live Channel to our retail offering. We're always looking at ways of providing our customers with new and entertaining products. The Betradar Live Channel powerfully combines live sports pictures with live sportsdata even in off-peak hours and brings a new distinction to our current portfolio. Codere Apuestas works every day at the forefront of the entertainment industry with a strong customer orientation. Maintaining this leadership also implies being at the forefront of innovation and the company has achieved this not only offering new additional services to its customers, such as the Betradar Live Channel, but also due to the strategy that the company has driven through other recent developments like its mobile app and the American races offer.”

In the meantime, Betradar has fully re-designed and upgraded its Live Channel Retail. The new version captivates through its extended statistical and betting stimulating widgets, plus a fresh and state of the art TV-look-and-feel to increase the attractiveness for consumers and therefore the turnover potential of betting shops. The concept of the Live Channel Retail, a unique combination of live motion pictures, live odds and live statistics, has proven and remains unaffected with a polished design. With detailed pre-match statistics the Live Channel now offers the most important key facts regarding the upcoming matches fully integrated on screen. Game changing moments, such as goals in soccer or set wins in tennis will be highlighted by eye-catching overlays. In addition, live statistics are henceforth connected to the related betting markets to stimulate punters to place more bets.

About Codere
Codere is a Spanish multinational group and a key player in the private gaming sector in Europe - Spain and Italy-- and Latin America - Argentina, Brazil, Colombia, Mexico, Panama and Uruguay. The company, which employs 16,366 people, is the only company in this industry that is publicly traded in Spain. Codere currently operates 51,664 gaming machines, 172 gaming halls, and 1,640 sports betting shops and participates in the management of two horse racetracks. Codere has a broad experience as a sports betting operator worldwide, developing this activity in five countries: Spain, Mexico, Panama, Uruguay and Brazil. In Spain, Codere is the first company licensed to start sports betting operations in the country and opened the first betting shop on April, 16th, 2008 in Madrid. Currently it is the only company with a presence in all regulated Spanish Autonomous Communities.

The Company is prepared to maintain its leadership and continues with an ambitious expansion plan which has, among other goals, to further increase the number of halls and betting terminals in the regions in which it operates its business, to ensure proper operator management and get the best possible locations, trying to achieve maximum client proximity.

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Integrity takes centre stage for Lega Pro

Today, Italy’s Lega Pro have renewed their long-standing partnership with Sportradar, ensuring that the market-leading provider of match-fixing support and services will continue to both monitor the Lega Pro leagues with its renowned Fraud Detection System (FDS) and provide its educational Fraud Prevention Service (FPS) workshops until the end of the 2017-2018 season. To underline this commitment and the importance of the partnership to Lega Pro, the official match ball for the leagues will carry a new, combined logo, with the words “Lega Pro-Integrity”.

One of the early adopters of the Fraud Prevention Services, Lega Pro have worked with Sportradar since the 2011-2012 season and have found the educational services to be perfectly tailored to their needs and objectives. The players and the management of the clubs have both commented positively on the programs, which are structured in two parts: the first taking on a theoretical approach that looks into the legal and judicial aspects of the issue and how those impact on careers, while the second part moves to real-life case studies and situations that Sportradar are uniquely placed to analyse due to their expertise and bring the message home. This approach, that also looks at the important role that new technologies and social media has to play, has provided attendees with a perfect complement to the Fraud Detection System, that Lega Pro have used in parallel to detect suspicious matches and individuals.

“The seamless, global monitoring of the global betting market, paired with the education of our players, managers, executive staff and referees has been instrumental in changing awareness and behaviour” said Mario Macalli, President of Lega Pro. “In the coming weeks, the ‘Lega Pro Integrity Tour’ will target the clubs taking part in our ‘Championship of the Municipalities’ and will show once again to our fans and stakeholders that we are fully committed to honest football”.

Talking about the renewal, Sportradar Managing Director Andreas Krannich added: “This partnership is so important for our Security Services. Lega Pro have been unceasing in their support of our two-pronged attack on match-fixing through education and detection. Since 2011, over 10,000 players, youth players, referees as well as off-pitch staff have been active participants in our joint ‘Integrity Tour’ and all involved have really appreciated how awareness has gone up, sensitivity has increased and resistance is stronger. Put simply, Lega Pro is a case study for a robust approach, followed by commitment and action.”

For more information about Lega Pro, please visit:

Betradar to present an innovative portfolio at the EiG in Berlin

Betradar is pleased to confirm its attendance at the European iGaming Congress & Expo (EiG) 2014 exhibition in Berlin. The EiG will take place at the Arena Berlin from the 21st - 23rd of October 2014.

Betradar will present a vast range of market leading betting and sports data services, as well as the steadily growing and innovative virtual sports portfolio. “Since our last successful appearance at the EiG one year ago, we’ve made an enormous step forward throughout our entire product portfolio both with new products and improved existing ones. Our newest developments like Managed Trading Services, Virtual Tennis or the Live Channel Online have all been very well received by our customers and are already valuable components in our range of products” says, Erik Lorenz, Sportradar’s Managing Director of Sales.

The recently launched Managed Trading Services enables bookmakers to streamline processes and increase their competitiveness by outsourcing labour intensive trading operations. From providing the fixtures to compiling the odds, monitoring the liabilities to finally settling the bets, Managed Trading Services completely administrates all betting operations in a fast and cost-effective manner. The entire services relies on end-to-end automation of all processes, which in turn guarantees maximum security and efficiency for all sports betting operations.

Another exciting product that will be presented in Berlin is Betradar’s Virtual Tennis. It’s the most realistic Virtual Sports Betting product in the market, and virtually guaranteed to generate higher revenues than any other tennis solution by offering a wide range of betting markets for multiple target groups. From the distribution of player skills to the frequency of aces the players serve, everything has been inspired by the game of tennis itself.

Betradar’s new Live Channel Online combines live sports broadcasting and a vast range of live data visualisation widgets. The online and mobile version of the Live Channel is provided via Betradar’s in-house developed Live Player. Due to a recently finalised media rights deal with Infront Sports & Media, Betradar has expanded its media right portfolio and can now offer a further 4,000 sporting events on the new Live Channel Online.

We will be on-site with our team to let you experience all of our products in detail and provide you with all of the information you desire. Met us at our stand 421



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